Fascinating. But also it seems like Shein does very well selling to different body shapes without bodyshame. (They sure put their curvy items front and center for me, though I haven't yet bought anything.) And from the looks of things, curvy gals with wide hips don't quite fit into Gap clothes the way they fit into Shein. So it's all very interesting bc Shein also seems to be openly welcoming various shapes with a wide variety of items. But yes, it's fast fashion too. Also, the main folks pushing me to try Shein are my youngest cousins.